Fisher Price Toys earned their well-deserved attention in 1931 when Fisher, Price and Schelle took the wooden models of toys to the American International Toy Fair in New York where they became a huge success. Thus "Dr Doodle" was the first Fisher Price toy to be sold in 1931. Fisher Price moved to plastic in the 1950s as it made the toys more colourful. The Play Family toy series which was introduced in the 1960s became a very popular set of toys from Fisher Price. In 1969, Fisher Price was taken over by Quaker Oats Company who were the owners of the company till 1991.
Finally in 1993 Fisher Price became a subsidiary of Mattel Inc. If earlier Fisher Price had only toys, today Mattel has started marketing their preschool products also under tag of Fisher Price. Today Fisher Price toys has many famous names of characters like those of Disney, Barney, Sesame Street, etc. And characters are not all. Besides toy vehicles, houses and farms Fisher Price toys include some of the most inspirational and educational products for children, right from the time they are toddlers.
Fisher Price toys make the initial learning and education for children fun and enjoyable. There are many toys that can help babies in speaking and learning basic facts. There are also other toys that can develop creativity in children as well as enhance their cognitive skills. Fisher Price toys are safe for children as they don't come with sharp edges and rough surfaces. Though it had to face a small setback in 1997 when it had to recall some of its toys, Fisher Price still continue to reign in the toy industry bringing toys and educational products of a wide variety to children of different ages.
Toyopia Online Toy Shop has wide range of Fisher Price Toys to help with the development and education of your baby as they grow up.